Industry News

Ford Philippines recently organized a media drive event aboard its small SUV, the Territory, to test and see its features, functionalities, and capabilities.

Launched last year, it made its presence felt in the said category as a feature-packed vehicle that combines design, technology, and functionality to offer a new driving experience to young professionals and starting families.

“The Ford Territory is indeed the perfect match for first-time car buyers, particularly the young professionals and small active families, as it is brimming with features and capabilities that make the most out of every driving moment, may it be for work or leisure,” says Patrick Manigbas, marketing director, Ford Philippines.

Here are 6 reasons why the Ford Territory could be the ideal first car:

1. It boasts of a commanding presence on the road.

You’re driving your first car and you want it to be a standout on the road, right? The Ford Territory’s bold exterior design is augmented with LED headlamps, LED daytime running lamps, LED tail lamps, auto on/off headlamps with follow me home feature, front and rear fog lamps, panoramic moonroof, rear spoiler, and roof rails, giving it an unrivalled presence on the road.

2. It is a spacious and stylish SUV with a premium feel inside.

You want to share your first drive experience with your family members? The Ford Territory is all about space, style, and functionality. With premium soft-touch materials and piano-style keys for quick access to functions like climate control, the Ford Territory exudes a sense of style and luxury inside. That feeling of interior spaciousness is enhanced by a panoramic moonroof that floods the cabin with natural light and fresh air at the touch of a button.

3. It offers the right balance of power and fuel efficiency.

Confused whether to prioritize power or fuel economy in your first car purchase? You can have the best of both worlds with the Ford Territory. Powered by the proven performance of Ford’s 1.5L EcoBoost engine, mated to a continuously variable (CVT) transmission with a Sport mode, the five-seater Ford Territory is built for urban driving providing the perfect balance of power, refinement, and fuel economy.

4. It is equipped with safety features perfect for the novice driver.

As a newbie driver, you must be worried about bringing your first car outside, especially on the busy highways. The Ford Territory is equipped with safety features that will ease your worries away. A high-definition 360-degree camera help you safely manoeuvre at low speeds, while autonomous emergency braking scans the road ahead and alerts drivers about potential collisions. If the driver doesn’t react, the system will brake for them. The Ford Territory is also equipped with Active Park Assist with segment-first perpendicular parking – which looks after the steering while you do the shifting and braking.

But the smart technologies don’t stop there. From rain-sensing windscreen wipers, auto headlamps, adaptive cruise control, parking sensors, and a lane-keeping system – many of which are part of an advanced suite of safety technologies, the Ford Co-Pilot360™, the Ford Territory will safely get you from point A to point B all the time.

5. It provides an interactive and connected experience that elevates your driving.

For today’s young and technology-adept drivers, connectivity can hold as much importance as a spacious and stylish interior, and the Ford Territory doesn’t come up short there, either. A huge 10-inch fully digital instrument cluster allows the configuration of driving information. A similarly-sized central touchscreen makes navigating the in-vehicle infotainment system and climate controls a cinch with a smartphone-like pinch, giving occupants the ability to sync to Apple CarPlay® or Android Auto®. It can be done so without fear of losing power thanks to wireless phone charging.

6. It offers a wide array of colors that fit every personality.

The Ford Territory comes in six colors, including Ruby Red, Diffused Silver, and Panther Black for both Trend and Titanium+ variants, Star White for the Trend variant, and Crystal Pearl White and Moonstone Blue for the Titanium+ variant. Each color variant will complement its owner’s personality and lifestyle. There’s also selectable multi-color interior ambient lighting, available in up to seven color options to match your every mood, feeling and emotion.