Industry News

Isuzu Philippines Corporation recently held the last and most exciting round of Isuzu 4x4 Action Playground at the Limketkai Mall parking lot in Cagayan de Oro.

The event was organized by ICP to demonstrate the four-wheel driving capabilities of the Isuzu mu-X 4x4 and Isuzu D-MAX 4x4 variants. It was for both off-road driving enthusiasts and mall goers to check out how Isuzu vehicles cope at traversing extreme obstacles. Serving as guests' test-drive vehicles during the weekend event were five units of Isuzu mu-X 4x4 and two units of Isuzu D-MAX 4x4, which took to the specially prepared course that was meant to simulate the type of rugged terrain the vehicles are capable of tackling.

"This is the reason behind the Isuzu 4x4 Action Playground series - we want to communicate to consumers the capabilities of Isuzu models by letting them witness and experience these first-hand in a controlled environment," said IPC President Hajime Koso during the event's opening.